- by myglobaluni
In the fast-paced world of higher education, staying abreast of student trends is crucial for universities. Just as Google provides its ‘Year in Search,’ we, at myglobaluni, want to share insights into what students have been searching for on our portals over the years, offering a window into both the past and future of academic pursuits.
Understanding Student Searches
On myglobaluni portals, students deploy keywords to discover study programs aligned with their interests. Our search algorithm prioritizes programs that contain relevant terms in their names and descriptions. For universities aiming to stand out on myglobaluni, incorporating exact keywords that resonate with their target audience is paramount.
Insights for Universities
Achieving a prominent position in myglobaluni’s search results entails aligning program descriptions with the exact keywords students are using. Language nuances play a role, so tailoring descriptions to the preferences of different student personas is essential. For instance, promoting a Master’s in Management might pair “International” or “Global” for Indian students, while “Strategic” or “Business Management” could attract those from other regions.
Diving into the Keywords: 2023 Insights
1. “English”:
2. “London”:
3. “United Kingdom,” “Australia,” “Germany,” “Canada”:
4. Educational Level:
5. Disciplines:
The Takeaway
These insights offer a snapshot of the dynamic landscape of student preferences on myglobaluni. Universities can leverage this data to tailor their offerings and descriptions to align with evolving trends. As we continue to track student searches and preferences, stay tuned for more updates and insights!
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